Everything a modern marketing team needs, without an overloaded interface.
LumaSend keeps the user experience simple while the platform underneath is ready for multi-tenant SaaS, role-based access, automation, and high-volume email events.
Audience intelligence
Lists, tags, dynamic segments, suppression logic, and import deduplication built around tenant-safe data boundaries.
Campaign operations
Drafts, approvals, scheduled sends, audience snapshots, sender identities, and deliverability checks before launch.
Automation engine
Versioned graphs with triggers, waits, conditions, email nodes, retries, and event-driven execution.
Analytics pipeline
Opens, clicks, bounces, complaints, conversions, and rollups optimized for dashboard speed.
Sender trust
Verified domains, DKIM/SPF/DMARC status, provider abstraction, and reputation-aware throttling.
Compliance
Global unsubscribe, list-level preferences, audit logs, secure webhooks, and abuse-prevention workflows.